Tom Counsell
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Tom Counsell

Engineering Leader | AI & Systems Architect | CTO

tomcounsell.com

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Available for consulting & leadership roles

Tom Counsell

Tom Counsell

Engineering Leader | AI & Systems Architect

LinkedIn GitHub Website

Professional Summary

Tom Counsell is an engineering leader who turns ambitious ideas into products at scale. Over 15+ years as CTO across fintech, AI, travel tech, and e-commerce, he has raised $3.5M+ in crowdfunding and investments, completed three successful exits (including selling two companies), and built systems serving tens of millions of users. He bootstrapped his first startup — a social enterprise in Morocco — to $1M+ revenue, then went on to lead engineering at companies ranging from Agoda (Booking Holdings, NASDAQ: BKNG, 40M+ MAU) to Bumble Inc (NASDAQ: BMBL). Tom specializes in team-building, complex distributed systems, and rapid execution. He transforms engineering cultures through mentorship, accountability, and a bias toward shipping. As a leader, he balances empathy with personal responsibility, consistently building high-performing teams even under pressure — rebuilding an entire 8-person dev team in 6 months without missing a sprint. He is currently deep in AI agent architecture, building production multi-agent systems with PydanticAI and Model Context Protocol (MCP). Tom holds a B.S. in Computer Science from Purdue University (2009) and served as a US Peace Corps volunteer in Morocco.

Engineering leader with 15+ years building software products and the teams behind them — across AI, fintech, travel tech, and e-commerce. Platforms serving millions of users, systems processing billions of data points, teams that stay focused under pressure. Has raised $3.5M+ in funding, completed three exits, and rebuilt an engineering org inside a public company without missing a single sprint. Currently deep in AI agent architecture and multi-agent systems, building tools that work in production.

Core Competencies

Technical Leadership

Team Building, Agile/Scrum, Technical Architecture, Hiring & Mentorship, Strategic Planning

Backend & Data

Python, Django, Redis, ETL Pipelines, PostgreSQL, Real-time Systems, Blockchain, Web3

AI & Machine Learning

LLMs (Claude, GPT-4, Gemini), Model Context Protocol (MCP), PydanticAI, Agent Orchestration, Prompt Engineering, Multi-Provider Orchestration

Cloud & DevOps

AWS, Scaling Infrastructure, Microservices, API Design, React Native, Dart/Flutter

Professional Experience

PsyOptimal — CTO

2024 - Present

PsyOptimal is an AI-ready sports psychology platform that digitizes 25+ years of elite mental performance methodologies. The company's clients include NBA teams and U.S. Special Operations units. As CTO, Tom built the entire platform from the ground up — architecture, backend, data layer, and deployment. The core product is a scalable assessment engine that processes multi-dimensional psychological evaluations with real-time scoring, enabling normative analytics where coaches can benchmark individual athlete psychological profiles against team-level, league-level, and sport-wide datasets. The platform ships in English and Spanish, serves 5 distinct market verticals (professional sports, military, collegiate athletics, youth development, and corporate performance), and is fully GDPR/CCPA compliant. Built on Python/Django with PostgreSQL on AWS infrastructure.

Digitized 25+ years of elite sports psychology methods — used by NBA teams and U.S. Special Operations — into a platform built from scratch. Shipped a real-time assessment engine that benchmarks athlete psychological profiles against team, league, and sport-wide norms. Bilingual (English/Spanish), 5 market verticals, GDPR/CCPA compliant.

Python Django PostgreSQL AWS

Fuse — CTO

2024 - 2026

Fuse (formerly DeckFusion) is an enterprise "chat with your data" platform that processes 10TB+ across customer databases using multi-agent AI. As CTO, Tom architected the entire system using PydanticAI and Claude MCP servers for data orchestration, building and leading all engineering. He pioneered the MCP server pattern for dynamic tool generation months before Anthropic released their industry standardization — connecting Google Analytics, Google Ads, and Meta APIs through auto-generated tool interfaces. Tom engineered a "zero hallucination" guarantee through verified data pipelines that eliminated AI-generated inaccuracies, a critical requirement for enterprise customers relying on the platform for business decisions. He developed a PromptTemplate system that achieved 40% token reduction, directly reducing API costs and improving response times. Led the engineering team from zero to production MVP in 6 months with enterprise-ready multi-tenant architecture. The platform enables practical AI implementations that solve real business problems through rapid product-market fit iterations. Technologies: Python, PydanticAI, OpenAI, Anthropic Claude, AWS, Next.js, Redis, prompt engineering, data pipelines.

Built a multi-agent AI platform for marketing intelligence — zero to production MVP in 6 months. Pioneered MCP server patterns before Anthropic's standardization, connecting Google Analytics, Ads, and Meta APIs through auto-generated tools. Delivered verified data pipelines with zero hallucination guarantees and a prompt system that cut token costs 40%.

PydanticAI MCP Claude Next.js Redis

Bumble Inc / Official — Head of Engineering

2022 - 2023

Official is "The Relationship App" — a couples-focused product within Bumble Studio (Bumble Inc, NASDAQ: BMBL). Tom initially joined as Technical Advisor (Oct 2022 - May 2023) before taking over as Head of Engineering (Apr - Dec 2023), based remotely in Greater London. He led a complete technical transformation: rebuilding the entire 8-person dev team in 6 months while maintaining product velocity — zero missed sprint commitments throughout the transition. He was the hiring manager for full replacement of the London-based dev team. Tom integrated data pipelines for the BI and Finance departments that reduced report latency by 75%, enabling real-time business intelligence for the first time. He managed the technical handover of the React Native app (serving 100K+ monthly active users) to Bumble Inc's engineering organization, aligning the startup's engineering practices with the NASDAQ-listed parent company's operational standards and compliance requirements. Implemented Scrum methodology throughout. Testimonial from Zac Stern at Bumble Inc: "an indispensable asset to our team.. the best engineer I've had the privilege of working with.. Tom fostered a positive and collaborative work environment, serving as a natural leader who inspired the entire team to strive for excellence." Technologies: React Native, data pipelines, scaling infrastructure, gen AI, Scrum.

After Bumble acquired Official, rebuilt the entire 8-person engineering team in 6 months — zero missed sprint commitments throughout. Handed over the React Native app (100K+ MAU) to Bumble's org, integrated data pipelines that cut BI report latency by 75%.

React Native Data Pipelines Team Building

Simplenight — Cache Architect

2021 - 2024

Simplenight is a travel technology platform aggregating hotel inventory from multiple Global Distribution System (GDS) providers. As Cache Architect, Tom designed and built a custom Redis-based caching system for 700K+ hotels worldwide, engineering real-time ETL processing that handles 70GB/min of rates and availability data from multiple GDS providers. This architecture reduced API response times by 85%, enabling sub-100ms booking flows that dramatically improved conversion rates and user experience across the platform. He implemented geospatial indexing for location-based hotel search across the global inventory, allowing users to find nearby properties with minimal latency. The caching layer sat between the GDS data feeds and the consumer-facing API, ensuring that availability and pricing data was always fresh while keeping response times under 100ms. Technologies: Redis, ETL systems, geospatial databases, scaling infrastructure.

Designed a custom Redis caching layer for 700K+ hotels worldwide, processing 70GB/min of real-time rates from multiple GDS providers. Cut API response times by 85% — sub-100ms booking flows that directly improved conversion. Added geospatial indexing for location-based search.

Redis ETL Systems Geospatial

Intelligent Trading Foundation — CTO

2017 - 2020

Intelligent Trading Foundation (ITF) is a fintech company serving cryptocurrency and alternative asset traders, based in Prague, Czech Republic. As CTO, Tom built the entire platform from the ground up. The "Signals" platform pairs traditional market trading concepts with pattern recognition and machine learning capabilities — price prediction and sentiment analysis models covering 200+ cryptocurrencies with real-time market analysis. The "Portfolio" platform enables tracking and auto-rebalancing of digital assets and currencies, managing $10M+ in aggregate digital assets. The company served 50K+ active crypto traders. Tom led extensive open-source contributions (github.com/IntelligentTrading) that attracted 100+ GitHub contributors and 2K+ stars across multiple repositories. The company's research and education initiatives dove deep into fundamental analysis of decentralized networks, establishing thought leadership in the emerging crypto trading space. Technologies: Python, blockchain, machine learning, deep learning, neural networks, AI, statistical data analysis.

Built an ML-powered trading signals platform that grew to 50K+ active crypto traders — price prediction and sentiment analysis across 200+ cryptocurrencies, plus portfolio auto-rebalancing managing $10M+ in assets. Went fully open source, attracting 100+ contributors and 2K+ GitHub stars.

Machine Learning Python Open Source

Blockchain Hub Prague — Founder & Executive Director

2017 - 2019

B Hub Prague was a blockchain startup incubator in Prague's Karlin financial district, providing shared office space (40 desks in a fully serviced 220sqm office), mentorship, funding connections, and legal support to early-stage companies. Tom founded and led the incubator as Executive Director (part-time, Sep 2017 - Oct 2019). The incubator supported 20+ early-stage blockchain companies, whose members collectively raised $6M+ in seed funding through ICOs and traditional VC. Notably, B Hub took no equity from member startups. Tom built partnerships with local incubator and accelerator programs and university entrepreneurship centers. He organized 100+ weekly education events led by volunteer advisors from established blockchain projects, ran a Founders Club for first-time entrepreneurs, and facilitated Design Sprints 2.0. Active advisors covered legal, finance, Czech accounting, blockchain technology, and mobile apps.

Founded a startup incubator supporting 20+ early-stage blockchain companies — members collectively raised $6M+ in seed funding. Organized 100+ weekly education events and built partnerships with local accelerators and universities. Took no equity from member startups.

Incubator Mentorship Fundraising

Agoda — Senior Engineering Team Lead

2016

Agoda is a Booking Holdings property (NASDAQ: BKNG) and Asia's leading online hotel reservation service with over 40 million monthly active users across 39 languages, based in Bangkok, Thailand. As Senior Engineering Team Lead (Jan - Sep 2016), Tom pitched and led a greenfield product initiative for non-hotel accommodations — Airbnb-style vacation rentals — to compete with Airbnb's market dominance. He prototyped and presented the bold new product concept to the executive staff, secured C-level buy-in, and the project was widely accepted and quickly assigned a dedicated department. Tom recruited senior developers to create an agile, high-energy team, building a 15-person department within 4 months. The experimental features he architected scaled to serve Agoda's 40M+ MAU across 39 languages, transforming customer engagement and opening new revenue streams. He delivered an inventory management system processing 100K+ property listings across Southeast Asia. Technologies: messaging, chat, AI, API design, product architecture, scaling infrastructure.

Pitched a greenfield non-hotel accommodations product to compete with Airbnb, secured executive buy-in, and built a 15-person department in 4 months. The features shipped to Agoda's 40M+ MAU across 39 languages, opening a new revenue stream for the Booking Holdings property.

Product Architecture API Design Scaling

Anou — Cofounder & Technical Director

2012 - 2015

Anou is Morocco's largest artisan e-commerce platform, founded on the vision that online marketplaces can empower talented artisans to run successful businesses despite low levels of education. Tom co-founded the company with Dan Driscoll while serving as a US Peace Corps volunteer, living in Morocco's Sahara desert for 2 years and learning Arabic — an incredible test of perseverance and resourcefulness. As Technical Director, he led the IT strategy, building a Python/Django platform that connected Moroccan artisans directly to international buyers and eliminated middlemen. He pioneered a language-free mobile commerce UX designed specifically for illiterate artisans — 200+ illiterate business owners could manage their own inventory and sales through the app. This was achieved through extensive human-computer interaction (HCI) research, performing studies to iterate on culturally-responsive design based on environmental and cultural factors specific to rural Morocco. Tom bootstrapped the platform to profitability using Agile Development methods as a Lean Startup. Today, Anou does $1M+ in annual sales and is the largest artisan e-commerce site in North Africa. Together with founder Dan Driscoll, they empowered the community to become the largest national cooperative in Morocco. The economic impact includes creation of primary schools, community orchards, health and wellness programs, and 1,000+ jobs in rural communities. Technologies: Python Django, e-commerce, HCI research, AWS S3, Telerivet, Cloudinary, Sendgrid, Etsy and eBay APIs.

Co-founded Morocco's largest artisan e-commerce platform while serving as a Peace Corps volunteer in the Sahara. Pioneered a language-free mobile UX so 200+ illiterate artisans could manage their own businesses. Scaled to $1M+ annual revenue, creating 1,000+ jobs, funding schools and healthcare programs.

Python Django HCI Research Social Impact

Additional Roles

Additional concurrent roles: (1) Strategic Advisor at Chainstarters (chainstarters.com, Portland, Oregon, May 2018 - Present) — Chainstarters makes Web3 easy for brands and marketplaces, offering a no-code platform for web3 applications including NFT sites and ticketing apps. Tom serves as strategic advisor and authored the technical whitepaper. Technologies: Web3, React, React Native, SaaS. (2) Owner of Yudame (yuda.me, Mar 2019 - Present) — Yudame is a mission-driven software consultancy that only partners with founders building software that creates lasting value in people's lives. Projects include finding kidney donors, helping insomniacs fall asleep, repetition-based language learning, newsletter summaries, AI agents, and a flower delivery service (mondayflowers.org) in Chiang Mai, Thailand. Tom also runs research.yuda.me for technical research and ai.yuda.me for AI applications and experiments in production.

Strategic Advisor @ Chainstarters

May 2018 - Present | Asset tokenization platform, technical whitepaper author

Owner @ Yudame

Mar 2019 - Present | Mission-driven software consultancy

Featured Project

Valor (github.com/tomcounsell/ai) is an open-source autonomous development system — an AI coworker that executes full software development lifecycles independently. Unlike AI coding assistants that generate code on demand, Valor is a persistent agent with its own identity, machine, memory, and professional judgment. It communicates via Telegram as a regular user account, receives work assignments, and autonomously plans, builds, tests, patches, reviews, documents, and merges code — only escalating when genuinely blocked. The system is built on the Claude Agent SDK with Python (~4M lines), actively developed since September 2020 with 2,300+ total commits. Valor itself is the primary contributor (1,970 commits vs 351 from Tom Counsell), demonstrating that the system meaningfully develops its own codebase. Architecture highlights: (1) Full SDLC pipeline with 10+ composable stages (Plan → Critique → Build → Test → Patch → PR Review → Docs → Merge → Deploy), each implemented as a distinct skill. (2) Multi-agent orchestration via the P-Thread pattern — spawning parallel sub-agents, chaining sequential work, fusing results, and running nested agent hierarchies. (3) Subconscious memory system using bloom filter-based recall with importance-weighted records, decay over time, and outcome-based reinforcement — memories surface automatically during work without explicit retrieval. (4) Self-healing infrastructure with 5-level crash escalation (restart → kill stale → clear locks → revert commit → alert human), a bridge watchdog, and crash tracking with git commit correlation. (5) Daily autonomous maintenance ("Reflections") — a 14-unit pipeline running at 6 AM that handles legacy code scanning, log review, documentation audits, behavioral learning, and auto-generated daily reports filed as GitHub issues. (6) 35+ skills/commands, 30+ local Python tools (browser automation, image analysis, SMS reading for 2FA, memory search, code impact analysis, etc.), and MCP integrations with Sentry, Notion, GitHub, and Google Workspace. (7) Autoexperiment framework that iteratively optimizes its own prompts through measured experiments. (8) Session isolation with per-work-item git worktrees and task lists enabling true parallel work. Tom's clients deploy Valor as a team member on their engineering teams — it receives assignments, ships code, and reports outcomes. The system embodies a "build the system that builds the system" philosophy, with a stated goal of zero-touch autonomous delivery where agents ship verified results while the human sleeps.

Valor — Open Source Autonomous Development System

2020 - Present

An open-source AI system that executes full development lifecycles autonomously — planning, building, testing, reviewing, and merging code with minimal supervision. Built on the Claude Agent SDK with 35+ composable skills, multi-agent orchestration, self-healing infrastructure, and a memory system that learns from past sessions. Valor is the primary contributor to its own codebase — 1,970 of 2,300+ commits. Deployed by clients as an independent team member on their engineering teams.

Claude Agent SDK Python Multi-Agent Systems Open Source

Open Source & Research

AI Projects

Open source AI experiments, agent frameworks, and tooling

github.com/tomcounsell/ai

Research

Technical research and deep-dives through Yudame

research.yuda.me

AI Lab

AI applications and experiments in production

ai.yuda.me

Education

  • Purdue University

    B.S. Computer Science, 2009

  • AWS Certified Solutions Architect

    Singapore, 2015

Highlights

  • Y Combinator, Remote Batch 2018
  • StartupYard Accelerator, Prague 2018
  • EOS Global Hackathon Finalist, Hong Kong 2018 & Sydney 2019
  • Featured in World Development Report 2016, World Bank
  • Featured in Fast Company, 2015
  • US Peace Corps, Morocco, 2012-14
"Tom cares. He's a force multiplier that makes everyone around him better... the best engineer I've had the privilege of working with."
— Zac Stern, Bumble Inc
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